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Hi, I'm Scott Rademaker. Welcome to my profile!
Scott Rademaker's Bio:
Scott Rademaker's Experience:
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Director of Ecommerce at Scientific American
June 2013 - December 2014Responsible for managing the day-to-day operations of the Scientific American web store, and mobile channel content sales, including merchandising and planning. Lead product development and execution, customer acquisition strategy, vendor procurement, pricing evaluations/testing, and campaign planning. o Creation of marketing plans and execution of programs to maximize the sale of SA's content assets through online promotion/merchandising programs qualified through extensive testing and interpretation of KPI's and analytics. o Developed and launched fully integrated platform containing complete SA catalog and new products such as All Access, and other Bundled subscriptions. o Generated sales of $1MM within first year of launch and reduced significant cost per quarter through removal of legacy website and complete integration between open source and license free content management and e-commerce platforms, fulfillment center, and email systems in 6 months.
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Director of Ecommerce at Scientific American
June 2013 - December 2014Responsible for managing the day-to-day operations of the Scientific American web store, and mobile channel content sales, including merchandising and planning. Lead product development and execution, customer acquisition strategy, vendor procurement, pricing evaluations/testing, and campaign planning. o Creation of marketing plans and execution of programs to maximize the sale of SA's content assets through online promotion/merchandising programs qualified through extensive testing and interpretation of KPI's and analytics. o Developed and launched fully integrated platform containing complete SA catalog and new products such as All Access, and other Bundled subscriptions. o Generated sales of $1MM within first year of launch and reduced significant cost per quarter through removal of legacy website and complete integration between open source and license free content management and e-commerce platforms, fulfillment center, and email systems in 6 months.
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Digital Operations and Ecommerce Manager at Scientific American
October 2011 - June 2013Managed the e-commerce implementation and integration with several in-house and vendor platforms that include, but are not limited to Slatwall, Mura CMS, Adobe DPS, Celigo, AvaTax, Vertex, Chase Paymentech/Orbital, and CyberSource. http://www.scientificamerican.com/ http://www.scientificamerican.com/page.cfm?section=mobile
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Digital Operations and Ecommerce Manager at Scientific American
October 2011 - June 2013Managed the e-commerce implementation and integration with several in-house and vendor platforms that include, but are not limited to Slatwall, Mura CMS, Adobe DPS, Celigo, AvaTax, Vertex, Chase Paymentech/Orbital, and CyberSource. http://www.scientificamerican.com/ http://www.scientificamerican.com/page.cfm?section=mobile
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Webmaster team at IBM
October 2005 - March 2011This world-wide team manages IBM's web portal across 96 countries, for both the wired and wireless web. We are also responsible for various technical web standards within IBM.
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Webmaster team at IBM
October 2005 - March 2011This world-wide team manages IBM's web portal across 96 countries, for both the wired and wireless web. We are also responsible for various technical web standards within IBM.
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Application Developer at IBM
January 2002 - October 2005Tools development for IBMers, and external customers to retrieve, use and market IBM Business Solutions, Products and Services.
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Application Developer at IBM
January 2002 - October 2005Tools development for IBMers, and external customers to retrieve, use and market IBM Business Solutions, Products and Services.
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Web Developer at IBM
January 2001 - January 2002Primarily web development in XHTML, XML and XSL
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Web Developer at IBM
January 2001 - January 2002Primarily web development in XHTML, XML and XSL
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Consultant at New Amsterdam Consulting
January 2015 -
Consultant at New Amsterdam Consulting
January 2015
Scott Rademaker's Education:
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State University of New York at Albany
1994 – 1995Master of Arts (M.A.)Concentration: Secondary English Education -
State University of New York at Albany
1990 – 1995B.A. -
State University of New York at Albany
1990 – 1995B.A. -
State University of New York at Albany
Master of Science (M.S.)Concentration: Secondary English Education
Scott Rademaker's Interests & Activities:
Running, Literature, Current events both international and national, Backgammon, Artificial Intelligence, Organizational management techniques, Music, Arts